We use Google Analytics, a web analytics service provided by Google, Inc. (“Google”).
Google Analytics uses “cookies”, which are text files placed on your computer, to help the website analyze how users use the site.
The information generated by the cookie about your use of the website (including your IP address) will be transmitted to and stored by Google on their servers (the location of which may be other than the EU). In addition this site uses session cookies (for instance on the contact form).
Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity for website operators and providing other services relating to website activity and internet usage.
Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google's behalf. Google will not associate your IP address with any other data held by Google.
Under new UK and EU law this site may (if you are in a EU country) ask you if you want to accept cookies.
If you do not understand cookies or would like to know how to control them please click here.
The following cookies are used by this site:
Trustwave.com - 2 cookies (_utma and _utmz) this is for our Credit Card compliance validation.
civicAllowCookies- controls the display of the cookie permission widget. If you delete this widget then when a page loads it will redisplay the request for acceptance/rejection of cookies. By default cookies are allowed. You can click the green triangle in the bottom right of the page to access and change the cookie control setting.
_utma,_utmb, _utmc and _utmz Google site cookies.:
The __utma Cookie
This cookie is what’s called a “persistent” cookie, as in, it never expires (technically, it does expire…in the year 2038…but for the sake of explanation, let’s pretend that it never expires, ever). This cookie keeps track of the number of times a visitor has been to the site pertaining to the cookie, when their first visit was, and when their last visit occurred. Google Analytics uses the information from this cookie to calculate things like Days and Visits to purchase.
The __utmb and __utmc Cookies
The B and C cookies are brothers, working together to calculate how long a visit takes. __utmb takes a timestamp of the exact moment in time when a visitor enters a site, while __utmc takes a timestamp of the exact moment in time when a visitor leaves a site. __utmb expires at the end of the session. __utmc waits 30 minutes, and then it expires. You see, __utmc has no way of knowing when a user closes their browser or leaves a website, so it waits 30 minutes for another pageview to happen, and if it doesn’t, it expires.
The __utmz Cookie
Mr. __utmz keeps track of where the visitor came from, what search engine you used, what link you clicked on, what keyword you used, and where they were in the world when you accessed a website. It expires in 15,768,000 seconds – or, in 6 months. This cookie is how Google Analytics knows to whom and to what source / medium / keyword to assign the credit for a Goal Conversion or an Ecommerce Transaction. __utmz also lets you edit its length with a simple customization to the Google Analytics Tracking code.
The __utmv Cookie
If you are making use of the user-defined report in Google Analytics, and have coded something on your site for some custom segmentation, the __utmv cookie gets set on the person’s computer, so that Google Analytics knows how to classify that visitor. The __utmv cookie is also a persistent, lifetime cookie.